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Program Overview

“Project Rockstar is running in its 13th year now, and each year, a handful of fortunate participants are selected to be part of the most comprehensive life transformation program ever created. The program is built on the foundations of Game, Lifestyle, and Fitness.

The Game component will forever change your relationship and dating life.

You will learn how to be naturally attractive and discover a part of your inner strength you never knew existed. This includes removing your limiting beliefs, reworking your fundamental thought patterns, and completely updating your core identity. The end result is a more confident, more masculine, more desirable version of you.

Rockstars will develop and learn to bring out the best, most naturally attractive parts of themselves under the 24/7 guidance and support of live-in instructors over the course of the summer. Game is taught through the vehicle of the Project Rockstar Simplified Natural curriculum which has seen over a decade of development. Simplified Natural is an approach towards sharpening social skills that is predicated on genuineness, masculinity, and being an overall good person.

The goal of Rockstar is to take guys who have ANY level of game (beginner, intermediate, advanced) and give him the tools to become a confident, attractive man in a matter of weeks. Rockstars will build character, discover a greater sense of self, and redefine internal concepts of masculinity in a way that is naturally and permanently attractive to others. Every participant will walk away from the program with the dating and social skills they need to create the life of their dreams.

The Lifestyle component will free you into the possibility of living life on your own terms.

Put simply, we place you on a path to building a life that most only dream of. A big part about building such a life is bearing witness to what’s possible, and we do exactly that for you on Project Rockstar. You will meet more people during your time on Project Rockstar who are living truly outlier lives than one typically would in a lifetime.

In 2020 there will be an in-depth 3-day business seminar that takes place during the program. During this seminar you’ll get to see what it takes to start your own business and how to leverage your current skillset to break free from the 9-5. We’ll show you how you could create a life where you’re able to earn money on your own terms. Even seasoned entrepreneurs will learn new angles about how to build or expand a successful business.

This seminar will be a mix of high-level guest speakers (entrepreneurs who earn 6, 7, or even 8 figures) and Q&A sessions where Rockstars will be able to ask questions and workshop ideas they have about starting their own business. Many of the Project Rockstar alumni have gone on to become successful entrepreneurs in a variety of industries. Their collective knowledge serves as an ongoing resource to the Project Rockstar network.

The Fitness component will get you in the absolute best shape of your life.

We guide the guys through a customized diet and exercise regimen for the 8 weeks leading up to the kickoff date for Project Rockstar. It’s all inclusive and consists of a customized diet and nutrition plan, supplementation regimen, and weight-training & cardio workout program. Fitness mentors will be tracking the individual progress of each Rockstar on a daily basis and making any individualized adjustments necessary.

Those who have always struggled with their weight will lose a lot of fat. Those that have had trouble putting on muscle will gain significant mass. And by the end, the Rockstars will be equipped with the knowledge and tools to permanently stay in great shape. A big part of being your best self is being healthy and fit, and it’s safe to say that the guys accepted onto Project Rockstar will be stepping into summer in the best shape of their lives.

We’re extraordinarily proud of the program we’ve put together and have seen year-in year-out the profound effects it has on everyone involved. We’re all invariably changed for the better each year because of Project Rockstar – instructors, rockstars and alumni alike – and couldn’t be more excited at the prospect of having another go at it this year. With each years’ group of Rockstar participants a unique bond is forged based on a lifetime’s worth of transformative experiences and growth taking place in such a concentrated period of time.

At the start of Project Rockstar each year we tell the Rockstars that they will not be able to recognize themselves by the end of the program. Truer words could not have been spoken. During your time as a Rockstar, you’ll live with us, journey with us, and grow with us. If you’re selected, your life will be forever changed. We look forward to going through the applications and meeting you guys over the coming months. For those that are chosen, this summer will be nothing short of lifechanging.”